Online Poker and Casino Coming to Balkans

888’s independent business-to-business division, Dragonfish, recently announced an agreement signed with Loper Gate LTd to launch an online poker and casino in the Balkans. Loper Gate Ltd is a Cyprus based Media Company and working with Dragonfish, will be launching several new websites in the Balkans.

The new sites that will be launched in the Balkans will include: casino 848, play848 and poker848 brands. Loper gate will be on the marketing side of things for the new websites while Dragonfish will be providing the software and customer relationship management tools. Loper Gate will begin marketing the new sites by starting a 1.5m Euro multi-channel campaign which will include online media and broadcasting.

Dragonfish’s managing director, Gabi Campos, commented: “We are delighted that Loper Gate has chosen Dragonfish as it illustrates not only our software expertise but our ability to tailor the product to local markets and deliver a quick turnaround.”