UB Partners with Bellator

Online poker rooms are constantly joining forces with other companies to spread their selves around. Poker rooms will partner with sports teams, celebrities, poker pros and many others to keep their content fresh and in the front of the industry. Recently UltimateBet has joined forces with the Bellator Fighting Championships in a sponsorship alliance.

UB will be seen in all Bellator broadcasts including on their website and during events throughout the year. Bellator will also be seen on the UB website during Bellator sponsored tournaments at the online poker room.

Paul Leggett the Chief operations officer of Tokwiro which is the owner and operator of UB commented: “We’re super excited to tie the new UB logo to Bellator—the hottest MMA success story of 2009—and are proud to partner with them in their sophomore year. Last year, we watched from the sidelines as the new kid on the MMA block delivered some of the most explosive moments in televised fighting sports history; this year, we’re elated to jump in the cage as an active player in the Bellator phenomenon, while exposing the UB brand to more than 250 million homes across the U.S.”